Kinaway

A brandmark taking flight

Kinaway Chamber of Commerce is based in Melbourne. Kinaway’s prime focus is the provision of policy, advocacy and representation of services to Victorian Aboriginal businesses and entrepreneurs, assisting businesses and entrepreneurs to be more commercially sustainable, profitable and innovative. 

Kinaway required an Indigenous-inspired brandmark that was unique to Aboriginal Victoria. The brand imagery features Bunjil the Creator with engraving patterning that is unique to Victoria within Bunjil’s wings. Bunjil is regarded as the spiritual creator of the Kulin Nations. The Kinaway brandmark symbolises taking flight and soaring to new heights where there is no limit to business success.